Happy tourists

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“Happy tourists” is the first and unique travel agency inviting tourists to “get lost”.
It is a provocative, disruptive artistic project created in 2018 with the objective to raise awareness on how mass tourism impacts cities and the environment, and to imagine and experiment new ways to be (or not to be) a tourist . With the pandemic, Happy Tourists became the perfect place to experiment how artistic practice can help change perspective on our surrounding and therefore overcome the current inability to travel.

Happy Tourists believe that discovery is more about personal experiences than expected outcome. The agency designs creative impulses which set tourists in motion without giving them destinations. It offers frameworks which distract tourists from attractions, emphasise drifting in the unknown, and allow for unexpected encounters. The situations result in journeys which are personal, unplanned, rewarding, authentic, not guaranteed but allow tourists to discover the beauty in the common and the surprise in the everyday.

In Prespa, Happy Tourists will present a drift generator that sends people in the unknown on unguided tours.
The souvenirs and the stories that participants bring back will be exhibited in a parody of tourist information center, which can also become a space for discussion.

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